Why Content Matters? In this digital world of websites, social media, video blogs etc. the importance of good content cannot be undermined. Companies that do not give priority to content creation, will, and often do, fail in achieving their marketing goals. Long gone are the days when companies could simply launch a product or service […]
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How to Build Brand Authority by Leveraging Online Reviews
Acquiring new customers is hard. Each year 1 in 12 small business owners relinquishes their hope of success and closes the doors of their business for good. The root cause? Over 25% of business owners cite low sales/cash flow as the primary reason for shutting down. It is nearly impossible for new startups and small businesses to […]
