Last Updated on December 28, 2020 by Wesley Cherisien
Ever have trouble coming up with good copy for your sales page? Funnel Scripts can help.
Let’s be honest, words sell, and having a compelling sales script that speaks to your target audience can be the difference between generating a sale or having some bounce from your site.
The only problem is that hiring a good copywriter can cost anywhere from $25-$25,000 (depending on experience and quality).
If you are just starting or bootstrapping your business, coming up with that kind of cash is the kind of thing that can discourage you from completing your project altogether.
There’s got to be a better way to write copy that sells without shelling out thousands of dollars for a decent copywriter, right?
Well, enter Funnel Scripts.
What is Funnel Scripts?
Funnel Scripts is a software platform that generates compelling and marketable copy that engages readers and increases conversions.
“You’re one sales letter away from being rich” -Gary Halbert
Under the umbrella of ClickFunnels and created by Russell Brunson (CEO of ClickFunnels) and Jim Edwards (Legendary Copywriter and Marketer), Funnel Scripts is designed to be the solution for marketers who need help describing how their product or service can meet the needs of their target audience. (Never heard of ClickFunnels? Check out my ClickFunnels review by click here.)
How to sign up for Funnel Scripts
Signing up for Funnel Scripts is a bit different from most software products because you have to watch a webinar before you have the chance to sign up for the product, which is so in line with the marketing style of the ClickFunnels crew.
In the Webinar, Russell Brunson and Jim Edwards share their experiences with copywriting and the frustration of never being able to find quality copywriters at affordable prices. Russell claims that he has spent $10,000, $15,000, and $20,000 on single copywriting projects.
Funnel Scripts was created to eliminate the need to shell out thousands to have a freelancer or full-time copywriter write your sales scripts.
The webinar is nearly two hours long (you can watch it on 2X speed to get through it faster – which is what I did) because the product is designed to be purchased after watching the webinar.
Only after the web show does Russell and Jim invite you to sign up for the Funnel Scripts software.
While I sincerely recommend watching the webinar to understand the value that is packaged in this offer, if you want to just sign up to purchase the software without sitting through a long sales show, you can access the sales page through this link.
The software’s pitch is based on the angle that you can “get all of your sales letters, scripts, webinar slides, emails and ads written in a little as 10 minutes without having to hire an expensive copywriter”.
In the webinar presentation, Russell and Jim promise to uncover 3 secrets in copywriting:
- The #1 Reason why your sales funnel isn’t converting is your copy
- You don’t need to hire an expensive copywriter
- You don’t need to become a world-class copywriter
And the solution to all of these secrets? You guessed it: Funnel Scripts.
According to the creators of Funnels Scripts, compelling copy needs an attention-grabbing headline and a 3-step framework:
Hook – the hook is what grabs the reader’s attention and encourages them to continue reading through your copy. It is typically a 1-2 sentence opener that speaks to your target audience, addressing their major pain points and promising a solution.
Story – the story is the bulk of the marketing message and relates to the audience, create trust, and build credibility.
Offer – the offer is the next step that you want the reader to take. It can be to sign-up for an email list, schedule a phone call, or make a purchase. The offer is the solution to the pain that your target audience is feeling and should be packaged in a way that is the only logical next step for the reader.
Funnel Scripts is designed to be a data intake center that collects information about your business, audience, and your offer to then automatically crank out copy that converts.
Here is how it works:
Step 1: The software will ask you specific questions about your business. Simply fill in each of the prompts with information related to your audience, product, and/or offer
Step 2: Once you fill in all of the relevant information for your business, Funnel Scripts will automatically generate headlines and the body of your copy using this information
Step 3: Finally, the software will categorize your headlines into different verbiage that should be used for cold, warm, and hot audiences (which is seriously one of the most impressive features that Funnel Scripts offers). No matter where your prospective customer is in the sales funnel, your copy will meet them where they are.
How much does Funnel Scripts cost? (Funnel Scripts price as of 2021)
Funnel Scripts is $797 and is offered as a one-time payment only. While Russell and Jim say they are not allowed to state “lifetime access”, they essentially are hinting that signing up for Funnel Scripts today gives you continual access to the tool without having to pay any future fees.
Is Funnel Scripts worth the cost?
As with most of the ClickFunnels products, I believe in the quality of the brand and the products they bring to the market. Here’s the thing about Funnel Scripts though, it’s not for beginners. If you are new to building a business, there are plenty of other things you can invest in to accelerate your growth that I believe will be a lot more beneficial than purchasing Funnel Scripts.
With that being said, if you are a seasoned marketer or business owner who has an email list, service or product but need help crafting words that sell, then Funnel Scripts is definitely worth the cost. You’ll save thousands in the long-run from generating your own copy without having to rely on hiring an employee or freelancer to get the job done for you.
Does Funnel Scripts have a Money-Back Guarantee?
Yes! Funnel Scripts does have a money-back guarantee for people who purchase the software and for one reason or another do not like it. You have 30-days to test drive the product and if it just isn’t your bag, the team states that you can get your money back without any hassles.
Can you get Funnel Scripts free?
Yes! You can (currently) try Funnel Scripts completely free. Shhh, don’t share this link with everyone, but to test-drive the product visit this page: https://members.funnelscripts.com/free/